CHAI are releasing today a new single called “Ready Cheeky Pretty” along with its accompanying music video. The track promotes self-love and finding motivation and confidence from within.
Check it out above via the music video co-directed by Hideto Hotta and by bassist YUUKI.
The band offered the following statement via the press release:
KEEP IT REAL Go back to the real you! It’s all about moving forward and living by instinct! To go forward with the voice of your heart! Nothing symbolizes this more for us than the carefree nature, strength, and purity of a monkey. We pay homage to this in ‘Ready Cheeky Pretty’ because we feel that animals have the ability to be REAL more than humans. It’s this type of song! Take a listen!