FIDLAR bring their A-game on the music video front once more with their latest set of visuals for “Why Generation.” For this clip they teamed up with animator Nolan Fabricius, who helped bring to life a video that’s pretty much completely made up on emojis.
It’s surely an ingenious way to bring to life the social commentary that they talk about in the song, because there are few things more defining of Millenials than these damn emoticons.